Training & Coaching Center

What are the differences between working with buyers and working with sellers?

  1. When you have a listing, everyone in the area knows you are selling the house because they see your sign.  When you are working with buyers, very few people know.
  2. When you are working with buyers you are working for all the agents in the area to sell their listings.  When you are working with sellers all the agents are working for you to sell your listings.
  3. Buyers take more time and sellers take less time.
  4. Listings generate sign calls.
  5. You can be out of town and sell a listing.  With buyer’s, you have to be there to make a sale.

To get more listings, you obviously have to do more prospecting. We will assume that you are prospecting on a consistent basis, but need support with your listing presentation.

Here are the key strategies to convert more listing presentations.

  1. Be the best marketer with great marketing skills, negotiation skills and home staging skills.
  2. Stop doing listing presentations and start doing listening presentations.
  3. Don’t tell the seller how you work, ask them what they expect you to do to get their home sold.
  4. Verbalize your value proposition based on their expectations.
  5. Don’t sell, serve.  Be truthful and committed to what you do to get homes sold and let them know what you don’t do and why, especially if it’s something they feel is important.  You need to be sure that you’re on the same page.
  6. Don’t set the price, let the seller set the price.
  7. Have a complete marketing plan that is inclusive of what you will do and when.
  8. Have a scheduled time that you will communicate progress consistently.
  9. Don’t talk commission until they have agreed to market their property with you.

When was the last time you role-played your listing presentation?  Are there areas of your listing presentation that you would like to improve?  Do you have a pricing strategy that gets listings priced right? and I would be happy to support you with your listing presentation.

TRAINING SCHEDULE

KV Core Lead Generation and Managing your listings Aug 11, 2020

17900 NW 5th St Suite 106 Pembroke Pines Florida 33029

Insurance Quotes: the good, the bad, the priceless Aug 11, 2020

17900 NW 5th St Suite 106 Pembroke Pines Florida 33029

Tech Tip Tuesday Aug 11, 2020

17900 NW 5th St Suite 106 Pembroke Pines Florida 33029

Where's Wednesday's Wonderful Biz Aug 12, 2020

4700 Sheridan St. Building P Hollywood Florida 33021

Family of Services State of the Market Webinar Aug 12, 2020

17900 NW 5th St Suite 106 Pembroke Pines Florida 33029

AS IS contract class part 1 Aug 18, 2020

17900 NW 5th St Suite 106 Pembroke Pines Florida 33029

Tech Tip Tuesday Aug 18, 2020

17900 NW 5th St Suite 106 Pembroke Pines Florida 33029

AS IS contract class Part 2 Aug 19, 2020

17900 NW 5th St Suite 106 Pembroke Pines Florida 33029

Where's Wednesday's Wonderful Biz Aug 19, 2020

4700 Sheridan St. Building P Hollywood Florida 33021

Toolkit CMA - Used for your listing consultations! Aug 19, 2020

17900 NW 5th St Suite 106 Pembroke Pines Florida 33029

AS IS contract class - Part 3 Aug 20, 2020

17900 NW 5th St Suite 106 Pembroke Pines Florida 33029

Circle Pix - Core Listing Machine - automate your social media Aug 21, 2020

17900 NW 5th St Suite 106 Pembroke Pines Florida 33029

Tech Tip Tuesday Aug 25, 2020

17900 NW 5th St Suite 106 Pembroke Pines Florida 33029

Where's Wednesday's Wonderful Biz Aug 26, 2020

4700 Sheridan St. Building P Hollywood Florida 33021

Moove Guru - Keyes Concierge Service! It's Free! Aug 26, 2020

17900 NW 5th St Suite 106 Pembroke Pines Florida 33029

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